Poster analysis

This model of analysis can help students deconstruct an existing poster and can help as an evaluative model of their own poster designs.

How typical is the film poster for Guardians of the Galaxy?

analysis model
guardians of the galaxy poster
  • Director: James Gunn
  • Stars: Chris Pratt, Vin Diesel, Bradley Cooper
  • Genre: Science Fiction/action/Adventure
  • Industry context
  • Budget: $170,000,000 (estimated)
  • Opening weekend: $94,320,883 (USA) (1 August 2014)
  • Gross: $332,226,145 (USA) (5 December 2014)
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Notice that this film poster is for the international market. When films are released for these markets a well-known brand name always helps in their promotion.