Tourism Impacts &
Sustainable Developments What is ABTA's role in promoting Responsible Tourism?

Make holidays Greener is a section of the Travel Foundation's website aimed at consumers rather than the travel industry.

'Greener holidays aren't just about eco-trips or camping in the wilderness...they're about the simple things that everyone can do whilst away, whatever type of holiday you go on!

Greener holidays mean that holidaymakers have a great experience, local communities can earn a living from tourism, and that wildlife and the natural environment is protected'.

http://www.makeholidaysgreener.org.uk

The site provides a range of information about what travellers can do to support sustainable tourism practices, even when travelling to popular 'mass tourism' destinations. Ths site also contains educational resources aimed at younger travellers.

In particular, the site contains sections on:

• 'Top Tips' – advice on sustainable tourism from famous travellers
• Guides and posters which can be downloaded
• Great holiday experiences

Top Tips

This section of the website contains ideas from famous people about how to put sustainable tourism into practice.

http://www.makeholidaysgreener.org.uk/top-tips Full Screen

Evidence Log 11 – Top Tips

In your evidence log evaluate the value of having celebrities to suggest tips to promote sustainable tourism.

Evidence Log 12 – Guides and Posters

The Make Holidays Greener website contains a selection of guides and posters, which can be downloaded and printed. These contain key messages about how younger travellers can support sustainable tourism.

Using the link below, choose two destinations, perhaps ones you have visited, and download the destination guide for those destinations. Use the information to create posters or a simple flyer to promote the key points of the destination guides.

http://www.makeholidaysgreener.org.uk/download-guides

Great Holiday Experiences

http://www.makeholidaysgreener.org.uk/download-guides

This section of the website contains ideas about activities and visits in different destinations which can provide a sustainable tourism experience.

Evidence Log 13 – Culture Vultures

Use the 'culture vultures' section of the website to summarise the benefits to local people which have occurred as a result of recent projects.

http://www.makeholidaysgreener.org.uk/great-holiday-experiences/culture-vultures

Make Travel Greener

ABTA has developed a range of free online training tools with a number of key partners that provide its members and their staff with key information so that they can ensure their customers are well treated and well informed. This includes an online training package which is called 'Make Travel Greener' which has been developed by ABTA in association with the Travel Foundation.

Activity 4 Make Travel Greener

Having worked through the activities above, you should be able to log on to the Make Travel Greener quiz and obtain high marks at the end!

http://travelfoundationtraining.com/login

This resource has been developed using the Travel Foundation's tools and resources.