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The changes in the publishing industry are being driven by two factors: one, the prevalence of new technology and mobile devices that allow us to consume more content on-the-go; and two, the resurgence of long-form content
What do you think are the three most important factors for consumers, when it comes to digital magazine content?
Clear layout/easy to navigate pages
Good quality content, equal quality to the print editions
Free to access
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How would this type of technology enhance the audience experience?