Listen to the item about the current state of the magazine industry and answer the questions below.
Read the following articles
Huck – digital and print editions, print magazine offers long form journalism and reportage not included on website, content is not easily replicated, high quality collectable print magazine with excellent photography – luxury ‘lean back’ experience, publisher has brand partnerships with some premium brands advertised in the magazine, clear ethos/ counter-cultural ideology, appeal to niche/specialised audience.
Adbusters - digital and print editions, print magazine offers long form journalism and reportage not included on website, content is not easily replicated, high quality print magazine, clear ethos/anti-consumerist ideology, lack of advertising (and inclusion of ‘spoof’ adverts) – unique in the magazine marketplace, appeal to niche/specialised audience.
Big Issue - digital and print editions, print magazine offers long form journalism and reportage not included on website, tells an ‘outsider story’ and features ‘voices.. rarely heard in main media’, a combination of current affairs and popular cultural/ entertainment features, content is not easily replicated, clear ethos/social conscience – unique in the magazine marketplace, not a luxury brand but a clear sense of identity.