What role do film reviews play in promoting a film? How far do you think film reviews influence audiences to see a film? Look at the following selection of five professional reviews.
Click on the question mark to bring up the prompt questions.
- 1. How are the reviews similar or different?
- 2. Which, if any, do you think are more likely to influence audiences?
- 3. How do audiences use professional reviews when making ‘film consumption’ choices?
Now look at these two sources of non-professional reviews.
- 1. Do audiences use non-professional reviews differently to professional reviews?
- 2. Do you think these will be more or less influential than professional reviews?
