Poster Analysis - Look at this main poster for The World's End and discuss the main features.
Select a colour for questions about the poster
Q1. How Important is the use of the release data?
Q1. What visual information is given here about the film?
Q2. Are there clear signs about what the film’s genre might be?
Q3. What stars are identifiable? How do they sell the film? Would an American star help sell this film in North America?
Answer 1. Six people, pub sign, explosion
Answer 2. comedy (use of stars), sci-fi, hybrid
Answer 3. Simon Pegg and Nick Frost have worked together in the past and on Edgar Wright films.
Martin Freeman is a big TV star known largely for Sherlock, The Office and now Fargo – also a global star in The Hobbit franchise.
Paddy Considine was also in Hot Fuzz and is best known for his work with Shane Meadows.
Eddie Marsan is a well-known character actor.
Rosamund Pike is an up and coming British actress who recently starred with Tom Cruise in Jack Reacher.
Q1. What is the tagline? Why does this work?
Answer 1. ‘Prepare to be annihilated’ – links to the idea of the world ending, but also to getting drunk.
Q1. How does the director’s name sell the film?
Answer 1. – links with his earlier films – attracting an existing audience/fan base.
Look at the following teaser poster for The World's End
- How effective is this in establishing an anticipation factor for the main audience?
